That’s why we’ve prepared a selection of topics for Instagram Stories for you. These story ideas are suitable for both business representatives and large (and not so large) bloggers. Get inspired!

1. Event announcements
2. Product reviews
3. Backstage (product creation, service delivery)
4. Humor
5. Lifestyle content
6. Product tests
7. Industry trend overviews
8. Short recommendations on how to use a product/service
9. Life hacks from your project’s industry
10. Customer reviews
11. Reposts of customer Stories
12. Discounts
13. Polls
14. Showcase overviews
15. Questions for users
16. Product of the day
17. Sales stories
18. Product creation/service delivery process
19. Company/project plans
20. Team introductions
21. Interviews
22. Statistics
23. Company news
24. Case studies
25. Contests
26. Bragging (cool gadgets, purchases)
27. Event coverage
28. Publication announcements
29. Book/movie recommendations
30. Polls like “What would you like to know about the Product?”
31.  

How often should you publish Stories? Statistics suggest that 2-10 times a day is optimal for maximum engagement. However, the audience’s reaction is more important – at which Story the number of swipes increases.