That’s why we’ve prepared a selection of topics for Instagram Stories for you. These story ideas are suitable for both business representatives and large (and not so large) bloggers. Get inspired!
- Event announcements
- Product reviews
- Backstage (product creation, service delivery)
- Humor
- Lifestyle content
- Product tests
- Industry trend overviews
- Short recommendations on how to use a product/service
- Life hacks from your project’s industry
- Customer reviews
- Reposts of customer Stories
- Discounts
- Polls
- Showcase overviews
- Questions for users
- Product of the day
- Sales stories
- Product creation/service delivery process
- Company/project plans
- Team introductions
- Interviews
- Statistics
- Company news
- Case studies
- Contests
- Bragging (cool gadgets, purchases)
- Event coverage
- Publication announcements
- Book/movie recommendations
- Polls like “What would you like to know about the Product?”
How often should you publish Stories? Statistics suggest that 2-10 times a day is optimal for maximum engagement. However, the audience’s reaction is more important – at which Story the number of swipes increases.