Website Promotion Checklist
Publishing a checklist for comprehensive WEB-site promotion. This process allows you to create a stream of clients from WEB traffic.
Alt (Alternative Text)
Alt is an alternative text for the img (image) tag. The text tells the search engine what is shown in the image.
Alias
Alias – An additional domain for an existing site. When accessing the alias, the user is directed to the main site.
Acceptor (Acceptor Site)
An acceptor or recipient site is a promoted site that is linked to by backlinks placed on a donor site.
Add URL
Add URL – a search engine page that contains a special form to inform the search engine that a new page has been added to the site.
AGS (filter from Yandex)
AGS from Yandex. A filter that removes sites with excessive adverts, links, etc. from the search results. “Anti-GovnoSite”, and abbreviated as AGS.
Authoritative sites
Authoritative sites are sites that are trusted by search engines for the quality of their content and the reliability of their information. They usually comply with certain algorithms
Authority
Authority – the degree to which a site is trusted by users and search engines.
Rel canonical
rel canonical — is a tag that tells search engines which of the same pages are considered additional pages and which are considered main pages.
Landing Page (LP) Audit
Every sales-oriented website has a page that converts potential customers into real ones. Here’s a checklist for what a landing page (LP) should look like: